Cookie Policy – Vegan Pastry Academy

Last updated: 27/11/2025

This Cookie Policy applies to all users, regardless of their country of access, including residents of the European Economic Area (EEA), United Kingdom, Switzerland, United States (in particular California), Canada, Brazil and any other jurisdiction with data protection regulations.

1. Data Controller

The data controller for the personal data relating to the use of cookies and similar technologies on this website is:

Alessia Luisa
Registered office: Capiago Intimiano (CO), 22070 – Italy
VAT no.: 03964290138
Email: info@veganpastryacademy.com

2. What cookies are

Cookies are small text files that websites send to the user’s device, where they are stored and can be read during subsequent visits.

We also use similar technologies, such as web beacons, pixels, scripts and local storage, which work in a comparable way.

3. Cookies and technologies used by Vegan Pastry Academy

This website uses cookies and similar technologies for technical, analytics and marketing purposes. No non-essential cookies are activated without your consent (where required by applicable law).

3.1 Technical (necessary) cookies

These cookies are essential for the functioning of the website and cannot be disabled in our systems. They allow, for example:

• navigation between pages;
• management of the cart and orders (digital products);
• user authentication and session maintenance;
• storage of your cookie preferences;
• security and fraud prevention.

Legal basis (EU/UK/CH): legitimate interest / contractual necessity.
CCPA/CPRA (California): excluded from the opt-out requirement.

3.2 Analytics cookies

These cookies collect aggregated and anonymous information on how the website is used (pages visited, time spent, traffic sources, performance).

On this website we use:

Google Analytics 4 (GA4)

• Data collected: browsing interactions, events, traffic sources, performance.
• Data may be transferred to the United States.
• Tracking is activated only with consent for users subject to the GDPR/UK GDPR.

Legal basis (EU/UK/CH): user consent.
US/Canada users: considered “analytics cookies”; opt-out via the banner where required.

3.3 Marketing and profiling cookies (third-party)

These cookies are used to measure the performance of advertising campaigns and to show personalised ads.

The website uses:

Meta (Facebook) Pixel

• Tracks events such as page views, add to cart, purchase, etc.
• Allows us to measure conversions and create custom audiences.
• Data may be transferred to the United States.
• Activated only with consent in countries where this is required.

YouTube and Vimeo (embedded videos)

• When you play a video, the platform may set tracking cookies for marketing and analytics purposes.

Legal basis (EU/UK/CH): consent.
CCPA/CPRA: users may exercise their right to opt-out of “sale” or “sharing” of their data.

4. Technologies used within the website’s services

4.1 Sale of digital products

For the purchase of online courses and e-books we collect and process the data required for payment and invoicing.

We use Hostinger as a provider for transactional emails (e.g. order confirmation). Hostinger may set technical cookies related to security and service delivery.

4.2 Account and reserved area

We use technical cookies to:

• authenticate the user,
• maintain the session,
• allow access to purchased contents.

4.3 Newsletter and marketing communications

We use Brevo (Sendinblue) to manage the newsletter. Brevo may use tracking technologies (e.g. pixels within the email) to:

• measure email opens,
• track clicks and interactions,
• optimise the sending of communications.

These technologies are used only within the newsletter, not on the website, and only with explicit consent via subscription (opt-in).

5. Managing consent

When you first access the website, a banner is displayed allowing you to:

• accept all cookies;
• reject non-essential cookies;
• customise your preferences (where available).

Your choice is stored using a technical cookie. You can change your consent at any time by deleting cookies from your browser or using the dedicated function (where available on the website).

6. How to disable cookies from your browser

You can manage or disable cookies directly in your browser settings. Completely disabling technical cookies may affect the proper functioning of the website.

7. Data transfer outside the European Union

Some integrated services (e.g. Google, Meta, Vimeo, YouTube, Brevo, Hostinger) may involve transfers of data to countries outside the EU. In such cases, we adopt appropriate safeguards, such as Standard Contractual Clauses (SCC), where required.

8. Users’ rights

Users’ rights depend on the applicable jurisdiction.

EU / EEA / UK / CH (GDPR)

• right of access;
• right to rectification;
• right to erasure;
• right to restriction of processing;
• right to object;
• right to data portability;
• right to withdraw consent;
• right to lodge a complaint with the competent authority.

California (CCPA/CPRA)

• right to know what personal information is collected;
• right to request deletion;
• right to opt-out of the “sale” or “sharing” of personal information;
• right not to be discriminated against for exercising these rights.

Brazil (LGPD)

• confirmation of the existence of processing;
• access, correction, anonymisation, deletion;
• withdrawal of consent.

9. Changes to this Cookie Policy

This Cookie Policy may be updated for legal, technical or operational reasons. You are invited to review it regularly.